When it comes to branding, design creation is cooking all day. In conjunction with a new brand identity, Popeyes' on-premise restaurant merchandise had to be updated as well. In order to achieve this goal, they updated their visual identity by incorporating new elements into their tried-and-true branding. Path-to-purchase expertise introduces consumers to a new look for Popeyes.

On-Premise Merchandising, Branding, Packaging, Print, Photography, Social Media, Digital